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I think it’s a really good red for skintones around NC35 and NC45. Very smooth and soooo pigmented!
This IS quite a messy lipstick (as all NYX lippies are in general) so I completely understand what you ladies are saying. BUT that problem can easily be solved by one magical thing: a lip brush! When wearing any red, I NEVER apply it straight from the tube, I make sure to ALWAYS use a lip liner, and… voila! Red-hot lips that survive the day!
I might be in the minority here, but I actually LOVE this cheapie red. Not deep, not brown at all, but not exactly fire-engine red (given that it DOES have a pink tone to it), but it’s NOT a red-pink. It’s definitely a pink-red. It’s a neutral based red (not warm nor cool), so it’s beautiful on my ghostly pale NW15 complexion. I like to pair it up with NYX Plush Red lip liner for the best results. A red in this line that is almost IDENTICAL to Electra is Chic Red, but Chic Red has a bit stronger pink undertone. I’m not much of a red-lipstick gal, so I don’t have anything high end to compare this to, but all I can say is that this is rich, creamy, and it CAN be long-wearing if you use the right method of application. This stays moist on the lips, is extremely day-time wearable, and doesn’t settle into any lines or crevices in or outside the lips (IF you use a liner!). I gave this a high rating because it’s my first ‘practice-red’ that has actually suited me (giving me hope that I can actually start to delve into the ‘high-end’ world to find my perfect red, and not be too scared). This lipstick was that first stepping stone for me.
I’ve been on the hunt for a great, red lipstick and sadly, this was a miss for me. Like others have said, it’s very messy. You have to be careful applying it and definitely need a lip liner with it. The shade is kind of blah. It’s not very vibrant. It’s not what I was hoping for and the hunt for a red will continue.